It’s hard to make an impression on consumers these days. They are inundated with so many ads, so much content, that it can become difficult for them to parse through all these to find anything of value, which is why it makes a ton of sense for businesses to look into possibly getting a vanity number.
A vanity number can seem insignificant. Its very name seems to suggest that it may, at best, be a luxury as opposed to something businesses actually need.
But there’s real value in vanity numbers that businesses can extract.
The one thing that is undeniable about most vanity numbers is that they are memorable.
Vanity numbers featured in commercials that originally aired years ago are still remembered by viewers because the number itself is so easy to memorize. On top of that, even the not quite as catchy to say vanity numbers can still be very memorable for as long as they are closely associated with the product or service they are promoting, again further increasing their usefulness to a business.
That memorable quality is why businesses should still look into acquiring vanity numbers even if not as many of them may be in service today.
In an era of business wherein advertising efforts are almost too similar, a vanity number can be one little thing that helps nudge one company in front of the rest.
There is also cost to factor into the equation when it comes to determining the potential usefulness of a vanity number, which offers one more reason for why businesses should have one.
For what can account for just a small slice of the advertising budget, companies can have in their possession something very useful, making a vanity number a wise investment.
There’s value to be had in vanity. Specifically, there’s plenty of value to be had from vanity numbers.
A serial entrepreneur, Ray Bolouri is focused on creating "the next innovation.”
At young age, Ray co-wrote a dental billing software which has since become the defacto standard for dental practices worldwide. Later he helped market and build the 7th largest ISP in the United States.
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